Molly Goddard has been named the winner of the 2018 BFC/Vogue Designer Fashion Fund.
The London-born designer, who is quickly building up a reputation for dresses featuring sheer elements and layers of frothy tulle, scooped the prestigious prize at an event held in the British capital on Wednesday night (02May18).
Regarding Goddard’s win, British Vogue editor-in-chief Edward Enninful said in a statement published by the publication that the judging panel were impressed by her focus and work ethic.
“Molly Goddard is an original. She has a singular vision and an extraordinary focus that has propelled her label to an international level,” he shared. “A playful edge and a strong DNA make for a singularly off-beat formula. She is the definition of talent and what Britain does best in this creative industry.”
Established in 2008, the fashion fund aims to discover new talent and accelerate the growth of a designer’s business over a twelve-month period through mentoring and the awarding of a cash prize of $271,000 (£200,000).
Goddard beat out Huishan Zhang, David Koma, Rejina Pyo, as well as Marques’ Almeida’s Marta Marques and Paulo Almeida and Le Kilt’s Samantha McCoach, who were all shortlisted for the award.
The 29-year-old launched her brand in 2014 on a tight budget and has since gone on to garner a number of celebrity fans including Rihanna, Adwoa Aboah and Zendaya.
And the fashion star is amazed at the pace with which her label has grown.
“We made money from making and selling clothes. It’s hard,” she told Vogue. “It is difficult to not owe anyone money and not to lose any money – that in itself is an achievement. We decided to just take it really slowly, and it’s amazing that it worked.”
In 2017, the prize was shared between two recipients, Mother of Pearl and Palmer Harding.
Previous winners of the BFC/Vogue Designer Fashion Fund include Christopher Kane, Erdem, Mary Katrantzou, Nicholas Kirkwood, Peter Pilotto and Sophia Webster.
© Cover Media