Viktor & Rolf are celebrating 25 years in business with a celebratory exhibition in Rotterdam.
The Dutch fashion duo is the subject of a new retrospective at the Kunsthal museum in their home nation’s city, which seeks to honour the brand’s reputation for bridging the divide between fashion and art and popular avant-garde designs. And Viktor Horsting and Rolf Snoeren are delighted to have an opportunity to welcome fans into their world.
“With this exhibition we want to present our notion of wearable art,” the pair explained in an interview with Wallpaper. “It showcases a selection of our work as Fashion Artists – highlighting the most iconic, sculptural and bold looks. We hope the visitors will feel engaged on many levels. We strive to make work that is complex, not one-dimensional.”
Hoping that visitors will feel “moved and inspired” by the display, Viktor & Rolf’s retrospective will occupy five galleries in the museum and consist of over 60 haute couture pieces and stage costumes. One gallery is also dedicated to original sketches detailing the brand’s creations over the past 25 years.
“This exhibition shows you that they work in the opposite way to other fashion designers; they really are fashion artists,” enthused curator Thierry-Maxime Loriot, who previously helmed a popular exhibition dedicated to French designer Jean Paul Gaultier. “Contemporary fashion in the Netherlands was almost non-existent before Viktor & Rolf. They are the ones who opened the door to fashion in the Netherlands and were the first to gain international recognition. They changed the rules of fashion on how it should be perceived, presented and understood.”
Viktor & Rolf: Fashion Artists 25 Years is open to the public until 30 September (18).
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