Pregnant actress Kate Hudson is expanding her Fabletics activewear range to include new clothing weekly.
The subscription based athleisure label has been a huge success since its 2013 launch by the Almost Famous star, and Kate and her partners have decided to introduce exciting fresh additions to their clothing line-up in honour of the achievements they’ve reached in five years of business.
“When we launched Fabletics, it was about more than just selling activewear,” she writes in a statement. “We set out to create an inclusive community, where we could make an active lifestyle fun and accessible. I never imagined that in just five years we would have 1.4 million inspiring and powerful women in our community that we engage with daily.
“Hearing their stories of how we’ve helped them along their journey are what truly inspires and drives us… We’re celebrating by delivering even better fit, fabric, style and performance that we know our members will love, all at the same amazing value, for which Fabletics is known.”
In addition to featuring weekly capsule collections, Fabletics designers are offering new state-of-the-art performance fabrics in the brand’s clothes, including SculptKnit, a compressed textile created for sweaty, high-impact workouts that offers extra flexibility and support.
The revamped Cashel legging will combine the label’s signature soft PowerForm fabric with breathable mesh in addition to a foldover waistband and other design features that allows for versatility of wear.
Finally, a new take on Fabletics sports bras is on offer, including the Zoe Sports Bra, which boasts moldable cups, breathable mesh inserts and other technical fabrics designed to bolster support during fitness sessions.
The new Fabletics apparel is available starting this month (Sep18).
© Cover Media