Singer Ciara has ditched her hair extensions and makeup to promote an all-natural campaign for her new album Beauty Marks.
The Goodies hitmaker took to Instagram on Tuesday (23Apr19) to share a photo of her bare face as she invited fans to post images of their raw beauty in celebration of her upcoming seventh studio album.
Looking directly into the camera while wearing a white tank top with her hair slicked back, gorgeous Ciara wrote the caption: “No makeup. No extensions. Vulnerable. My Beauty Marks and all. The real me… and I love it. Finally embracing myself fully! It feels good.”
She then moved on to invite fans to join her in feeling good without makeup or accessories by calling for followers to share solo shots of their bare faces to win a chance to become part of the special project for the 10 May release of her Beauty Marks album.
“Csquad! Join me in my #BeautyMarks journey and upload your rawest selfies at onlyciara.com/beautymarks. Don’t be afraid to let YOUR Beauty Marks show!,” she implored.
Ciara’s American footballer husband Russell Wilson was in full support of his wife’s campaign, replying with a sweet post beneath her call to action.
“So beautiful. #BeautyMarks,” he wrote.
Ciara, who first became a mum to her rapper ex Future’s child four years ago, welcomed daughter Sienna with Russell in April, 2017, and she recently opened up about the fact she loves the way her body has changed since giving birth.
“Even something as real as having stretch marks on my back on both sides, I look at these babies and it’s all worth it,” she gushed to Entertainment Tonight. “This is beautiful.”
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