Rihanna has made British Vogue history by becoming the first person to wear a durag on the cover of the magazine.
Editor-in-chief Edward Enninful took to social media to unveil the May 2020 issue on Monday, with the main image depicting the Barbadian superstar wearing a white Burberry suit designed by Riccardo Tisci and a custom-made durag from famed milliner Stephen Jones.
Rihanna was photographed by Steven Klein and styled by Enninful, with the editor explaining in an accompanying article that it was the 32-year-old’s idea to sport the head scarf.
“For this month’s shoot, she wanted Rihanna for a new decade. We worked through a substantial archive of visual references (her fashion and cultural knowledge is encyclopaedic) to find a new proposition,” he explained. “Then suddenly, at 2am, my phone pinged with the latest WhatsApp: ‘How about we go with a durag?'”
Enninful went on to describe the durag as “a potent symbol of black life – of self-preservation, resistance, and authenticity,” and admitted Rihanna was the perfect person to pull it off through the “prism of high fashion”.
“It takes a person of extraordinary charisma to pull off such a moment, a woman I am lucky enough to count among my closest creative collaborators,” Enninful added. “What I love about Rih is that it’s always new territory, which is thrilling – not to mention a huge task.”
And in a message posted on his Instagram page, Jones shared just how thrilled he was to work with the British Vogue team and Diamonds hitmaker on the look.
“Thrilled to have created this durag for @badgalriri, one of my most loyal clients, friend and inspiration and the amazing @edward_enninful who I have known since he was 17(?)!!! Thank you soooo much (sic),” he praised.
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