Christian Siriano never expected his face masks to still be in such high demand months into the coronavirus crisis. The fashion designer, who is based in New York – one of the U.S. cities worst-affected by the Covid-19 pandemic – reached out to New Yo…
Christian Siriano never expected his face masks to still be in such high demand months into the coronavirus crisis.
The fashion designer, who is based in New York – one of the U.S. cities worst-affected by the Covid-19 pandemic – reached out to New York Governor Andrew Cuomo in mid-March and offered up his team’s services after learning that there was a dire shortage of personal protective equipment (PPE) for frontline healthcare workers. Within 90 minutes of tweeting the politician, his office responded and a partnership was born.
Now, three months later, Siriano and his team have made more 30,000 masks and are sometimes producing as many as 2,000 per day.
“I never ever thought that I’d be doing this for very long,” he told InStyle magazine. “But we still get requests every day from the public, doctors, and hospitals asking for masks… I’m not opposed to (making PPE) for a longer time. Even if it’s not super profitable, it feels really good to come to work every day.”
By turning his atelier into a mask-making factory, the 34-year-old has helped turn his company into an essential business, while other clothing brands have been forced to temporarily close.
“It’s turned into a business,” Siriano stated. “Fashion is in a really dark place. No one’s buying clothes, because they have nowhere to wear them.”
The Project Runway star believes his approach to fashion will be forever changed following the pandemic, during which he saw people he cares about fall ill.
“I don’t think I’ll need or want the same recognition in the future because, as we’ve all seen, it can go away in a second,” he shared. “It won’t mean as much to dress someone when others are sick and dying.”
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Kenneth Cole is selling face masks to raise funds for Covid-19 relief efforts.The 66-year-old has announced that his label has created a washable, reversible mask, priced at $15 (£12), which is emblazoned with the tagline, “WEAR IN THIS TOGETHER.”Te…
Kenneth Cole is selling face masks to raise funds for Covid-19 relief efforts.
The 66-year-old has announced that his label has created a washable, reversible mask, priced at $15 (£12), which is emblazoned with the tagline, “WEAR IN THIS TOGETHER.”
Ten per cent of the net profits will go directly to the global Covid-19 Solidarity Response Fund, which was launched by officials at the World Health Organization and helps those severely affected by the coronavirus pandemic.
“ONE SIZE SAVES ALL. Shop our reversible and washable face covering, and we’ll donate 10 per cent of net sales to the COVID-19 SOLIDARITY RESPONSE FUND,” Cole shared on Instagram, alongside a picture of the face masks.
Back in March, the New York-based designer confirmed that 20 per cent of his label’s net sales, including proceeds from face masks, from the online site would be donated to the Covid-19 Solidarity Response Fund.
Cole, whose wife is Maria Cuomo Cole, the sister of New York State Governor Andrew Cuomo, is already donating medical-grade masks to communities in need in his home city, and has been vocal in supporting healthcare and essential workers during the coronavirus crisis, which has devastated the U.S. state.
Almost 185,000 people have been infected with the virus, with an estimated 22,000 deaths, since the outbreak hit the country in March.
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Prabal Gurung has pledged to begin making medical supplies amid the coronavirus crisis.In light of the escalating Covid-19 pandemic around the world, the Nepalese-American designer took to Instagram on Monday to announce that he is preparing his worksh…
Prabal Gurung has pledged to begin making medical supplies amid the coronavirus crisis.
In light of the escalating Covid-19 pandemic around the world, the Nepalese-American designer took to Instagram on Monday to announce that he is preparing his workshop and staff members to start manufacturing personal protective equipment (PPE).
Responding to New York Governor Andrew Cuomo’s call for fashion industry leaders to help make medical masks last week, Gurung wants to do all he possibly can to help.
“The PG team has been working tirelessly over the course of the last week to finalise an actionable plan to manufacture PPE for medical workers and first responders who are on the front lines of the Covid-19 crisis,” he wrote. “As a brand that produces over 90 per cent of our collections in NY, our goal is not only to fill the void of critical PPE, but to mobilise our domestic partners, revitalising U.S. producers and suppliers. While we are eager to share our progress with you all, the coronavirus crisis is ever evolving, and as new information is revealed, so are new FDA and state regulations. In this moment, credible and validated information is of the utmost importance for the advancement of all Covid-19 relief efforts.”
Gurung went on to note that he is in contact with Cuomo’s team and employees at local hospitals to figure out exactly what supplies are required.
“We are currently working in partnership with @nygovcuomo office & local hospitals to secure clearance to produce, and ensure the viability of our output,” the 40-year-old added.
Other fashion designers, including Christian Siriano and Brandon Maxwell, are also looking to make medical masks for hospital workers, while executives at major conglomerates such as Kering and Moet Hennessy Louis Vuitton (LVMH) have unveiled plans to supply millions of masks to workers in France.
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Cynthia Nixon has tapped into the popularity of her Sex and the City alter ego in her bid to become the Governor of New York.Cynthia became a household name after being cast as tough lawyer Miranda Hobbes in the much-loved HBO show, which was set in th…
Cynthia Nixon has tapped into the popularity of her Sex and the City alter ego in her bid to become the Governor of New York.
Cynthia became a household name after being cast as tough lawyer Miranda Hobbes in the much-loved HBO show, which was set in the flame-haired star’s native New York.
In March, the actress announced she would be running for office, and is now releasing a line of Miranda-inspired merch to help spread her message.
And the garments, T-shirts, a cap and canvas tote bag, coincide with the 20th anniversary of Sex and the City.
“Are you a Miranda voting for Cynthia? In honour of #SATC20, here’s a line of Miranda merchandise designed by the team behind the “Every Outfit on Sex and the City” Instagram account… because, well, we should all be Mirandas who vote for Cynthia,” Cynthia wrote on her social media pages, with a link to the Cynthia for New York store.
Slogans like “I’m a Miranda and I’m voting for Cynthia” and “I’m a Miranda (crossed out) Future Governor of New York” are splashed across the garments, with prices ranging from $28 (£21) for a child’s T-shirt to $38 (£28) for a hat.
The 52-year-old is taking on current Governor Andrew Cuomo, a Democrat like Cynthia, though she recently lost her bid to become the Democratic Party’s nominee. However, she’s not giving up, and plans to collect at least 15,000 signatures via a petition to earn her place on the ballot as an independent candidate.
Her Sex and the City co-stars Sarah Jessica Parker, Kristin Davis and Kim Cattrall have all shared their support.
If Cynthia does land the political role, she’ll be the first female, openly gay governor in the state’s history.
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