Giorgio Armani has been appointed president of the 2019 Fashion Film Festival Milano jury.
The Italian designer and his fellow jury members will judge 200 fashion films from 50 countries and award 17 winners competing in two different categories: Established Talent and New Talent.
“Giorgio Armani immediately accepted our invitation with great enthusiasm. He was definitely the first to create a strong link between fashion and cinema and he is also so representative of the city of Milan that we thought he would have been the perfect godfather of the festival’s new format,” Fashion Film Festival Milano founder Constanza Cavalli Etro told WWD.
Armani, 84, will be joined on the jury by photographer Cass Bird, Oskar Metsavaht, founder of Brazilian fashion brand Osklen, Somali model Waris Dirie, fashion critic Angelo Flaccavento, Ezra Petronio from Self Service magazine, and Sissy Vian from Vogue Japan, among others.
They will also help decide who will win the inaugural Best New Italian Fashion Designer or Brand prize, which will honour the most talented up-and-coming fashion house in Italy.
The companies and personalities taking part in the film festival this year include Prada, Chanel, Gucci, Stella McCartney, Givenchy, Balenciaga, Miu Miu, model/actress Suki Waterhouse, Call Me by Your Name director Luca Guadagnino, and German filmmaker Wim Wenders.
The Fashion Film Festival Milano used to take place during Milan Fashion Week, but the sixth edition has been moved to bring more attention to the event, and will be held at the Anteo Palazzo Del Cinema theatre between 6 and 10 November.
“All the screenings are free and the talks are fully open to the public. This is something crucial for us, something we fight for and which enables us to be the most prestigious fashion film festival in the world,” Etro added.
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