Actress Shay Mitchell has launched a line of handbags inspired by the Coachella music festival.
The Festival Collection is now available as part of the lifestyle brand BEIS, which was launched by the former Pretty Little Liars star last year (18). The initial release under the affordable label included duffle bags, backpacks and cosmetic cases inspired by the brunette beauty’s love of travel, and they were all developed with durable fabrics and extensive pocket space, making the items both fashionable and functional.
Among the latest offerings are a tote bag, fanny pack and duffle, comprised of faux leather trim and an adjustable strap. The 31 year old designed the line with concertgoers in mind, catering to those who want to enjoy live music secure in the knowledge their belonging are safe.
The bags were crafted with the idea of “being at a concert with your hands in the air, not having to worry about the safety of your stuff,” Shay shared in a press release, adding her new Mini Duffle is perfect for those “with the gym or a day trip in mind”, and features compartments for shoes and toiletries.
Mitchell recently reflected on the creation of her company in an interview with Who What Wear’s podcast Second Life and explained why she decided to keep the launch simple.
“I wanted to come out with the basics first,” she noted. “If I were to come out with 30 different items, that would be very overwhelming for the consumer. Everybody needs a backpack. Everybody needs a weekender and passport holder. And from that, we just kind of came up with the assortment that we had for our first launch.”
She added, “I came out with this to create something that was functional, chic, and affordable.”
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