Mad Men co-stars January Jones and Kiernan Shipka have reunited for Rodarte’s new lookbook.
The actresses, who played mother-daughter duo Betty and Sally Draper on the hit TV series, which ran from 2007 until 2015, have been tapped by designers Kate and Laura Mulleavy to appear in the spring/summer 2020 campaign for their fashion label.
Posing in front of a painted landscape background, one portrait shows January and Kiernan standing side-by-side while sporting strapless silk floral gowns and with white pearls dotted throughout their hair, while another sees them posing in dramatic ballgowns.
Taking to Instagram to upload the images, January wrote alongside one of the snaps, “Casual family portraits are so back in.”
And the photographs caught the attention of the pair’s former Mad Men co-stars, with Christina Hendricks, who played Joan Holloway, noting, “When was this?!! So dreeeeeeemy (sic),” and Alison Brie, who portrayed Trudy Campbell, posting, “HOLY. S**T.”
However, January and Kiernan aren’t the only celebrities to appear in Rodarte’s latest imagery, with actresses Kirsten Dunst, Margaret Qualley, Gabrielle Union, Lili Reinhart, Helena Howard, Rowan Blanchard, and Yalitza Aparicio, as well as Haim musicians Este, Danielle, and Alana Haim, rapper Kilo Kish, and singer-songwriter King Princess also featuring.
The photoshoot was helmed by photographer Daria Kobayashi Ritch and styled by Shirley Kurata and Ashley Furnival. Regarding the decision to unveil portraits rather than a runway presentation, Laura told Vogue that they wanted to merge their interests in fashion and art.
“As we’ve become more confident and comfortable in our design voice and really seeing what our personality is within the design world, it’s been really nice to think artistically about creating a world behind each collection,” she shared.
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