Katy Perry and Jessica Alba’s stylist has launched a new autumn and winter collection fans can rent for holiday parties.
Jamie Mizrahi, who also dresses actresses Ashley Benson and Riley Keough, has teamed up with clothing rental website Rent the Runway to create a capsule collection, titled Sweet Baby Jamie, for busy businesswomen and party girls.
The new line features outfits that are office-appropriate and party-ready, including velvet dresses, smart sweaters, and coats.
“For this first collection, my inspiration is my everyday dressing, just like things in my closet that I find and wear all the time,” Jamie told Entertainment Tonight. “I mix and rotate on a day-to-day basis. A pair of pants that I find that I’m wearing with all different tops and different sweaters.
“In my wardrobe, it’s really about quality, not quantity. I could wear the same sweater for a week in seven different ways, so being able to take staple pieces in my wardrobe and get a lot of different wear out of them, which is basically what you can do with the pieces in the collection, is really fun.”
Mizrahi’s 18-piece Rent the Runway collection is available for rental only.
The fashion guru, who also serves as the creative director of Juicy Couture, has given the looks a festive edge – with green and red hues as well as flirty patterns, including zebra and plaid.
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